Facebook Marketing ROI in Decline

Facebook Marketing ROI in Decline

Facebook Marketing ROI is in decline. We marketers flocked to Facebook in a way that we would have never done to its predecessor MySpace due to its youthful demographics and ease of reaching that audience. This helped make Facebook the marquis social network for...
Facebook Advertising Fraud Research

Facebook Advertising Fraud Research

Facebook advertising fraud is a concern for every online marketer.  This is one of the worst kept secrets of the online ad world. It’s not just Facebook.  Google Adwords  is rife with it as well.    A few weeks ago Veritasium published an eye opening video...
SEO and Social Media Starts with Content

SEO and Social Media Starts with Content

As an Internet marketer it is easy to get bogged down with tactics.  Does this keyword get a decent amount of traffic?   Is this copy tweetable?  We all deal with these questions daily.   These challenges  get the most attention because they are  immediate, easy to...